NAYA (North American Youth Activists)
This bold and brash grassroots activist group features bright colors to convey its message and draw attention. Encouraging younger generations to fight for the environment and other social and political issues.NAYA’s Identity as a non-profit activist group is dedicated to challenging environmental, political, and social issues in North America. At the same time, it gives the youth a voice to fight for their future on Earth and for many more generations to come.
To convey this identity and sense of urgency in the logo, I used a speech bubble with two exclamation points on each side, as well as the shortened logo in all caps, to signify a shouting voice.